New research, released as part of National Ethical Investment Week (NEIW) 2010, reveals that increasing numbers of people want to use their cash to create a sustainable future. Savers and investors are adopting a new attitude of individual responsibility in the wake of banking and environmental crises, combined with huge Government spending cuts. Figures from YouGov show that more than half (54%) of all GB adults with investments want to make money and make a difference, doing their bit to ensure a resilient future.
Despite this growing trend, the financial services industry needs to work harder to make people aware of their green and ethical financial options. Four in 10 (43%) of all GB adults remain unaware that they have green and ethical options on a wide range of financial products from cash ISAs and funds, right through to mortgages and pensions.
NEIW (7-13 November) is coordinated by UKSIF – the sustainable investment and finance association, and sponsored by The Co-operative Financial Services and Ecclesiastical Investment Management.
Read the full press release.